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Data on the growth of subscribers, the number of posts and the reach of the channel, the link to which you send it. The task of a promotion strategy in Telegram is to create a coordinate system within which you can understand what is effective and what is not, control progress towards the goal and influence success. To do this, step by step: Decide on a promotion tool in Telegram. You can promote a channel, a chatbot, or both, depending on the goal: you need to attract an audience and increase brand loyalty - create a channel and broadcast your values and meanings through content.
You need to coordinate quick sales - create a chat bot that will answer customer questions, accept applications and announce lucrative offers; you need to convince of the brand’s expertise and gradually lead to sales in complex niches - connect a chatbot directly to process Web Development Services applications and a channel where you will use content to convince subscribers of the benefits of the product and remove objections. To decide, analyze successful competitors with comparable turnover and activity on Telegram - see what they invest in and how they use these tools. By the way, you can promote through thematic groups on Telegram without your own channel - prepare your crops and lead your audience to another site or an online store.

Advertising in Telegram that leads to a website and a channel on YouTube Advertising in Telegram that leads to a website and a channel on YouTube Select the types of content First you need to build a sales funnel - outline the user’s path from the first touch to the purchase. It will include approximately the following stages: attracting an audience - through advertising, useful materials, lead magnets; getting to know the product – what kind of product it is, what problem it solves and who needs it; removing objections and increasing brand loyalty.
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